For the first time, PGA TOUR fans will choose a featured pairing in the first round of a tournament at the 2014 Hyundai Tournament of Champions. From now through December 30, voting will take place on PGATOUR.com’s Social Hub to determine who of three players will be paired with defending champion, Dustin Johnson; Masters champion […]Read more "Hyundai Tournament of Champions Launches “Hyundai You Pair The Pros”!"
Hyundai Motor America today announced that President and Chief Executive Officer John Krafcik will step down upon the successful completion of his contract on December 31, 2013. David Zuchowski, executive vice president of Sales, will assume the position of President and CEO effective January 1, 2014. “On behalf of Hyundai Motor Company, we sincerely thank […]Read more "Dave Zuchowski Named CEO of Hyundai Motor America"
Hyundai was supposed to showcase the 2014 Santa Fe at the Auto Expo in February next year. But now, according to a report from Autocar, it seems that the Auto Expo will also serve as the official launch-platform for the SUV. The Korean automaker’s flagship SUV will get a fresh makeover, complete with a modern […]Read more "2014 Auto Expo to Launch the new Hyundai Santa Fe"
Elantra and All-New Genesis Spotlighted as Super Bowl Advertising Veteran Illustrates Performance, Style and Safety with Humor and Strong Family Bonds In its seventh consecutive year as a Super Bowl advertiser, Hyundai enters the Big Game fray with two game-day ads during the first and fourth quarters of Super Bowl XLVIII on February 2, […]Read more "Hyundai to have Two new Ads: Elantra and Genesis for the Super Bowl XLVIII !"
Hyundai’s i20 WRC will debut at the 2014 Rallye Monte Carlo next month. As Hyundai gears up to compete in the 2014 World Rally Championship with its i20 WRC, the Korean automaker also introduced an all-new sub-brand dedicated to performance. Known only as “N”, Hyundai’s new performance arm aims to take the engineering and expertise […]Read more "Hyundai officially names its performance sub-brand!"
For years, the joke in the auto industry was that a mass-produced car that runs on hydrogen was always a decade away. That will change next year when Hyundai starts selling a Tucson SUV powered by a hydrogen fuel cell. It will be the first mass-market vehicle of its type to be sold or leased […]Read more "Hyundai to introduce Hydrogen Vehicle in the Next Year!"
Hyundai has revamped the luxury Genesis sedan for the first time since 2008, attempting to elevate its brand and grab a bigger share of U.S. car sales as competition from American and European automakers erodes Hyundai’s dominance in its South Korean stronghold. Since entering the U.S. in 1986, Hyundai Motor Co. has carved out a […]Read more "Hyundai unveils new Genesis to lure BMW, Mercedes-Benz buyers"